According to Comscore, Easyflirt’s network now generates more trafic in Europe than Meetic !
Comscore is a really serious audience Institute.
And an interesting point to note is that ComScore is also the service generally used by Meetic to communicate on its own statistcs !
Discussion :
Easyflirt is of course a lesser known brand than Meetic … and some may argue that a tool like Google trends does not reflect the assumption according wich Easyflirt challenges Meetic.
But Easyflirt offers a strong dating affiliation solution to thousands of sites / webmasters.
A solid network wich is not reported by the Google Trends curve / tool …
In plus, another study done by Mediametrie in 2007 already pointed Easyflirt’s performance.
Here are the figures of this previous study :
| Brands |
|
Unique visitors |
| Easyflirt Network |
|
2 585 000 |
|
|
|
| Meetic |
|
1 677 000 |
|
|
|
| Amoureux.com |
|
851 000 |
|
|
|
| Dial Messenger |
|
478 000 |
|
|
|
| Meilleures-rencontres.com |
|
292 000 |
|
|
|
| Be2 |
|
263 000 |
|
|
|
| Mobilmeet |
|
238 000 |
|
|
|
| Ulteem |
|
228 000 |
|
|
|
| MSN Dating & Personals |
|
215 000 |
|
|
|
| Match.com Network |
|
203 000 |
|
|
|
Source : Médiamétrie//NetRatings (Mars 2007)